Nearly every week, the same question shows up in a client conversation: «Should we buy Copilot, or build something of our own?» Or: «We've been hearing a lot about Langdock lately – could that work for us too?»
There's no one-size-fits-all answer. But there's a useful framework for making the decision – built on two axes: company size and data sovereignty requirements. This post lays out the four most important paths side by side and gives a concrete recommendation for each size class.
Why this question matters right now
Generative AI went mainstream in 2024. In 2025 the hyperscalers hardened their enterprise offerings, and 2026 marks the second wave for many companies: moving past the ChatGPT-as-toy phase toward AI systems that actually know your own knowledge base.
The technology is known as RAG (Retrieval-Augmented Generation), often combined with a Knowledge Graph that captures the relationships between people, topics, and documents. Four schools of thought are competing today:
- Self-built on open-source foundations
- Microsoft Copilot (through M365)
- Google Vertex AI Search (through Workspace)
- EU-SaaS platforms like Langdock
The choice determines setup effort, running costs, data sovereignty, compliance overhead, and integration depth. It's not purely an IT decision – it's strategic.
The four paths at a glance
1. Open-source stack on your own infrastructure
A self-operated system built from open-source components: vector search, a graph store, a chosen language model, and a custom frontend. Hosting on a Swiss or German server (e.g. Infomaniak or Hetzner), maximum data sovereignty, full control over every component. Trade-off: More setup and maintenance effort. Not feasible for SMBs without an experienced partner.
2. Microsoft path – Copilot for M365
If Microsoft 365 is already in use, Copilot is the most pragmatic path. Native integration into Teams, Outlook, Word, Excel. Azure AI Search runs as the vector component in the background, with Azure OpenAI as the language model. Trade-off: Vendor lock-in to the Microsoft ecosystem – only worthwhile if that's already set.
3. Google path – Vertex AI Search
The counterpart for companies on Google Workspace. Vertex AI Search bundles vector and semantic search, with connectors to Drive, Confluence, and more. NotebookLM is also available as a consumer-oriented tool. Trade-off: RAG maturity is slightly behind Microsoft, but strong for multimodal applications.
4. EU-SaaS path – Langdock
A Germany-hosted platform that bundles several leading language models and introduced the «knowledge folder» concept: each workspace can index its own document collections without programming. Trade-off: The focus is classical RAG; a native knowledge graph component is missing – but can be added.
Worth understanding: All four paths combine similar building blocks. They differ primarily in whether those blocks are self-operated or purchased as a managed service – and which platform vendor delivers them.
Same building blocks, four paths
Look beneath the surface and all four solutions combine the same six components. The table below shows what each path uses where:
| Building block | Open-source stack | Microsoft | Langdock | |
|---|---|---|---|---|
| RAG engine | Open-source framework | GraphRAG / Copilot | Vertex AI Search | Langdock platform |
| Knowledge Graph | Graph database | Azure Cosmos DB | Spanner Graph | no native KG |
| Vector search | pgvector / qdrant | Azure AI Search | Vertex AI Search | Knowledge folders |
| Language model | Azure OpenAI (EU) | Azure OpenAI | Gemini | Multi-LLM |
| Frontend | Open-source chat UI | Teams & Office apps | NotebookLM | Web app + native |
| Hosting | Hetzner / Infomaniak (CH/DE) | Azure (EU/CH) | Google Cloud | Germany |
The picture is clear: Microsoft, Google and Langdock are managed-service paths – you buy a finished product in which the building blocks are already orchestrated. The open-source stack is the only path that keeps the building blocks visible and gives you full control – at the cost of running them yourself.
Recommendation by company size
The following recommendations are not hard truths but frequent recommendations from our projects. Every path remains a valid alternative – depending on stack preference, compliance drivers, and existing infrastructure. The arrows mark the path with the best effort-to-benefit ratio in each class.
Solo & Startup
1 – 10 peopleReady to use immediately, own knowledge base per chat via upload, no setup. Best effort-to-benefit ratio for very small teams.
SMB
10 – 50 employeesKnowledge folder structure, team workspaces, EU hosting, GDPR-compliant – and productive from day one. Moro Vision typically supports the knowledge folder architecture and adoption.
Mid-market
50 – 200 employeesLangdock as the central, curated UI and multi-LLM layer – complemented by a tailored RAG component for sensitive data zones or use-cases that explicitly need a knowledge graph (e.g. complex relationship lookups, multi-hop questions).
Large company
200 – 1,000 employeesAt this size compliance moves to the center: audit trail, DLP, information protection. Microsoft Purview is the most mature option here. Custom plugins cover the special cases.
Enterprise
1,000+ employeesA single system rarely carries the needs of an enterprise environment. Typical setup: Copilot for the broad workforce combined with specialised RAG/agent systems for individual business functions (Legal, R&D, Customer Service).
Conclusion & next steps
Two observations stand out from our projects:
EU-SaaS is often the sweet spot
For SMBs and mid-market companies, Langdock is frequently more cost-effective than a self-built stack – and at the same time more sovereign than pure hyperscaler solutions.
Microsoft wins as compliance weight grows
From large-company size onward, the maturity of Purview, Conditional Access and Information Protection moves to the center – that's Microsoft's clear strength.
Self-hosted remains a specialist answer
Worth the effort for explicit sovereignty needs or use-cases that can't be built from SaaS components – not as a default.
How Moro Vision helps
A transparent note first: Moro Vision is a Registered Langdock Partner. We entered this partnership deliberately, because Langdock has repeatedly proven, in our consulting practice, to be a sound economic choice for SMBs and mid-market companies – not the other way around. With Microsoft, Google, and self-hosted paths we support clients just as actively, without a partner relationship there. Three roles recur in our projects:
- Architecture consulting & decision workshop – defining together which path fits your stack, compliance, and budget.
- Onboarding & implementation – knowledge folder structure, prompt design, training. Especially with Langdock and Copilot rollouts.
- Specialised RAG extensions – custom components where standard products fall short, e.g. knowledge-graph-based lookups or industry-specific connectors.
Practical note: Even when the recommendation is «Langdock» or «Copilot», an external architecture review before rollout almost always pays off. The most expensive mistakes happen in the knowledge folder structure and the permissions model – not in the tool choice.
Which path fits your company?
In a two-hour workshop we work out the answer together – including a concrete phase plan, budget range and risk assessment. A free intro call clarifies the workshop scope.
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